Back to Blogs

Treat ‘em Green, Keep ‘em Keen: Why Frank Salt Real Estate Uses EcoNatural Products

3rd April, 2019
Social Media
Messaging & Email

Last year, we at Frank Salt Real Estate announced our “Let’s Go Environmental” initiative, which described our company’s efforts to reduce our carbon footprint and enhance our local environment as well as the communities we work in. Part of this ongoing initiative is to promote recycling wherever possible, and to include eco-friendly products in our offices. One of these products is Lucart Professional’s EcoNatural, made from raw material obtained from the recycled components of beverage cartons. Read on to find out more about how this product ties into our real estate agency’s environmental policies.

Environmental Benefits

Lucart Professional’s EcoNatural range are a line of products made from Fiberpack®, an environmental and technological break-through resulting from a collaboration between Lucart Group and Tetra Pak®. EcoNatural products are not only 100% ecological, but are also based on an innovative production philosophy, with performances that have been proven to be excellent. Instead of cutting down trees, Lucart Professional recycles materials that would otherwise end up in a waste dump, resulting in lower CO2 emissions into the atmosphere.

Why Beverage Cartons?

An average beverage carton is made up of 74% cellulose fibres, 22% polyethylene and 4% aluminium. Thanks to the innovative technology of Lucart Group, all these elements are recycled; the polyethylene and aluminium are used in other factories to produce other everyday objects. In the meantime, the cellulose fibres are transformed into a soft, highly resistant and absorbent paper – click here to view how this process works in more detail.


Research has shown that on average, with a pallet of 70 EcoNatural handtowels, it is possible to:

  • Recover 15,084 1-litre beverage cartons
  • Save 3.2 trees
  • Prevent 380kg of CO2 emissions

A pallet of EcoNatural 300 toilet paper rolls is equivalent to (on average):

  • Recovering 15,260 1-litre beverage cartons
  • Saving 3.4 trees
  • Preventing 398.4kg of CO2 emissions

Range of Products Available

EcoNatural products include hand-towels, toilet paper, napkins and more, providing daily essentials for healthcare, workplace, food and washroom areas. There is also an “Eco-Trendy” solution available for food venues, offering customers decorated (and customisable) napkins which are not only environmentally friendly but are also aesthetically appealing.

The EcoNatural healthcare range combines quality, comfort and practicality in the form of medical sheets, handkerchiefs and facial tissues.

Changing the Future of the Environment for the Better

By making use of these products, companies can help EcoNatural breathe new life to materials which would otherwise be lost in waste, prevent the cutting of trees and contribute to the reduction of CO2 emissions. In 2013, Lucart Group helped to:

  • Recover 808 million beverage cartons
  • Prevent the formation of 55,500m³ of waste
  • Save 133,375 average sized trees
  • Prevent 23,328 tonnes of CO2 emissions

Frank Salt Real Estate is proud to be doing our part by successfully following through with our environmental initiatives. Thanks to both Lucart Group and Inserv, from whom we have been purchasing our EcoNatural products, we have remained fully committed to managing our real estate agency’s environmental impact along with our other objectives and targets.

If you are looking for a trustworthy and experienced real estate agency to help you with all your property needs, contact Frank Salt Real Estate today!

Related Blogs

Quick Links

Search Property By Reference


Account Verification


We have sent email to [email protected] to confirm the validity of your email address.